Privacy Policy
Privacy Policy
Last updated: 15/05/2026
Bonding Ultrasound Ltd respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website, book an appointment, or use our services.
1. Who We Are
Bonding Ultrasound Ltd is a private, non-diagnostic pregnancy scan clinic based in Scunthorpe. Our services are designed to provide expectant parents with reassurance and bonding experiences during pregnancy. We are committed to handling all personal information in accordance with the UK General Data Protection Regulation (UK GDPR).
2. Information We Collect
We may collect the following personal data:
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Identity & Contact Information: name, email address, phone number, postal address
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Booking & Payment Information: appointment details and payment information (processed securely via trusted third-party providers; we do not store card details)
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Pregnancy Information (limited): stage of pregnancy and relevant details required for your scan (we do not provide medical diagnoses)
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Website Usage Data: IP address, browser type, pages viewed, and cookies
3. How We Use Your Information
We use your personal data to:
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Book and manage appointments
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Provide ultrasound and reassurance services
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Communicate with you regarding your booking
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Process payments securely
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Meet legal and regulatory obligations
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Improve our website and services
4. Legal Basis for Processing
We process your data under the following lawful bases:
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Contract: to deliver services you have booked with us
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Consent: for marketing communications
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Legal Obligation: to comply with applicable laws and regulations
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Legitimate Interests: to operate and improve our services effectively
5. How We Share Your Data
We do not sell or trade your personal data. Your information may be shared with:
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Service Providers: such as payment processors, booking systems, and IT support providers
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Authorities or Regulators: where required by law
All third parties are required to handle your data securely and in accordance with data protection laws.
6. Data Retention
We retain personal data only for as long as necessary:
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Appointment and pregnancy-related records: up to 7 years (in line with professional guidelines)
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Marketing data: until you withdraw consent
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Website analytics data: typically up to 26 months
7. Your Rights
Under UK GDPR, you have the right to:
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Access the personal data we hold about you
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Request correction of inaccurate information
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Request deletion of your data (where legally permitted)
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Withdraw consent for marketing communications
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Object to certain types of processing
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Request data portability
To exercise these rights, please contact us using the details below.
8. Cookies & Website Tracking
Our website uses cookies to improve your browsing experience and monitor website performance. You can manage or disable cookies through your browser settings.
9. Security
We take appropriate technical and organisational measures to protect your personal data against loss, misuse, or unauthorised access.
10. Cancellations, Rescheduling & Refunds
We understand that circumstances may change, and we aim to be as flexible as possible.
Appointments may be rescheduled or refunded where at least 24 hours’ notice is provided prior to the appointment time.
Where less than 24 hours’ notice is given, any refund or appointment change will be at the discretion of management, depending on individual circumstances.
Missed appointments or non-attendance without notice will not be eligible for a refund.
11. Contact Us
Bonding Ultrasound Ltd
📍 93 Mary Street, Scunthorpe, North Lincolnshire, DN15 6LB
📧 info@bondingultrasound.co.uk
📞 01724 30923
If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO): https://www.ico.org.uk
